Sunday, February 15, 2009

China Yahoo to E-Commercialize Koubei

Alibaba Group's daily life information website Yahoo Koubei (koubei.com) and social networking service Yahoo Guanxi will be "e-commercialized" in 2009 and eventually integrated into Alibaba's e-commerce system, reports qq.com quoting China Yahoo Public Relations Director Wang Tong. China Yahoo designated its life and email services and Yahoo Guanxi as its key businesses in an annual meeting, reports Sina quoting a company insider. The company established a sales team of more than 60 employees to generate profit from e-commerce in life services, and all China Yahoo resources will be put towards life services in 2009, said the insider.

China Yahoo currently has nearly 700 employees, including nearly 200 for Koubei, but only 20 maintain and update China Yahoo content, said the Sina report quoting Wang. Search and blog services will not be emphasized in the future, and China Yahoo will not spend more money on search traffic, said Wang. China Yahoo has stopped providing some download and upload functions for its online photo service and plans to shut down its new community platform on February 28 due to business restructuring.

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