A senior PR executive for Chinese social networking site 51.com has revealed that the site's open platform will allow third-party cooperative partners to directly charge users for fees, and that in the future the company plans to help "preferred partners" with financing. 51.com will provide a payment system for third-party developers for its platform to allow them to charge fees in "51-coins." After taking a commission for payment processing fees, 51.com will share the money with developers; revenue sharing details have yet to be determined, but it is rumored that it will likely be a 50-50 split.
In the future, 51.com also plans to help third-party developers manage their servers in order to keep servers from being overloaded with high traffic volume generated by the system.
Source:marbridge consulting
Monday, August 25, 2008
Wednesday, August 20, 2008
WEBGAME and SNS Receive The Capital Attention, The First General Assembly Held in Beijing
from 2005 began to blog, video, community, represented by WEB 2.0 wave swept through China's Internet industry, after three years of development of the lack of a mature business model, the lack of direct profit, and WEB2.0 many enterprises are facing the test of life and death. The end of 2007, after a year of development gradually become mature WEBGAME like a shot in the arm, let people following online games, wireless value-added, e-commerce, Internet marketing and after seeing the profitability of a new hope, especially for a high-adhesion, The business model is not clear a profit of SNS communities new model. At the same time SNS community website for a quick "Shouchong" more vulnerable "out of favour" in the audience WEBGAME bring more high Mount of users. Community expansion of the value of the game, the game community driven development, WEBGAME and SNS combination of business models, increasing the industry's concerns and have test the waters. To this end the China Internet Association and the China Investment Network will be a number of joint investment and financing institutions, on November 14, 2008 and held the first WEBGAME community SNS General Assembly.
June 2008, SNS Jiuyou Wang launch its own website - long Friends Network, Tencent launched the first web game, "Silk Road Hero", MSN with the partners I Robot test the waters WEBGAME joint operation Wulin the three countries; 2008 July, the Giants acquired the leading SNS community 51. Com, Qianxiang acquisition pea interaction; August 2008, and I wonder 51 wan web site jointly enter the gaming market, the software provider of dynamic network of community launched a "bubble playing" Joint Operating platform, the game will page the way to joint operations with the station master and win-win; Baidu with a grand, 51 wan, Chengdu, DreamWorks co-operation, such as web games, Thunder test the waters web games, MySpace announced that access to web game market, the Shanghai Science and Technology has Weilai Focus has started to build WEBGAME with SNS and the leading web platform for game operators - Vera platform, accounting for Block network, network happy, Hainei also have to their communities more entertainment, Sina, Microsoft, Google, Yahoo, Alibaba And so on are all doing a similar layout. Whether it is "game of the community" or "community game", a website that the game of the trend of cooperation with the community.
It is in such a market opportunity, the first WEBGAME community and SNS General Assembly, "are taking place in the future" as its theme, depth and SNS WEBGAME mining community with the business model of the Internet and the development trend of commercial value. Government and industry authorities, investment institutions, WEBGAME developers, game operators platform, community, support and relevant technology providers, will gather WEBGAME and SNS community predictability of the General Assembly to express their views, and the participants together representatives from all sectors Exchange and interaction. In addition, the China Internet Association will jointly invest in China Network and the mainstream media co-mining industry and the introduction of the "2008 China WEBGAMETOP10 recommended list" and "WEBGAME and SNS business community with the best recommended list", the site will also hold a grand ceremony and investors WEBGAME venture with the team, community and chief WEBGAME products and projects double-election activities. Welcome the active participation of professionals.
June 2008, SNS Jiuyou Wang launch its own website - long Friends Network, Tencent launched the first web game, "Silk Road Hero", MSN with the partners I Robot test the waters WEBGAME joint operation Wulin the three countries; 2008 July, the Giants acquired the leading SNS community 51. Com, Qianxiang acquisition pea interaction; August 2008, and I wonder 51 wan web site jointly enter the gaming market, the software provider of dynamic network of community launched a "bubble playing" Joint Operating platform, the game will page the way to joint operations with the station master and win-win; Baidu with a grand, 51 wan, Chengdu, DreamWorks co-operation, such as web games, Thunder test the waters web games, MySpace announced that access to web game market, the Shanghai Science and Technology has Weilai Focus has started to build WEBGAME with SNS and the leading web platform for game operators - Vera platform, accounting for Block network, network happy, Hainei also have to their communities more entertainment, Sina, Microsoft, Google, Yahoo, Alibaba And so on are all doing a similar layout. Whether it is "game of the community" or "community game", a website that the game of the trend of cooperation with the community.
It is in such a market opportunity, the first WEBGAME community and SNS General Assembly, "are taking place in the future" as its theme, depth and SNS WEBGAME mining community with the business model of the Internet and the development trend of commercial value. Government and industry authorities, investment institutions, WEBGAME developers, game operators platform, community, support and relevant technology providers, will gather WEBGAME and SNS community predictability of the General Assembly to express their views, and the participants together representatives from all sectors Exchange and interaction. In addition, the China Internet Association will jointly invest in China Network and the mainstream media co-mining industry and the introduction of the "2008 China WEBGAMETOP10 recommended list" and "WEBGAME and SNS business community with the best recommended list", the site will also hold a grand ceremony and investors WEBGAME venture with the team, community and chief WEBGAME products and projects double-election activities. Welcome the active participation of professionals.
The Development of Web Games: Why Shi Yuzhu has acquired the Community Company
Present, the Internet sector is the focus of the two sns and web games, with the facebook in the tremendous success of foreign and domestic sns also set off a wave of school, such as the quality sns Hainei already inhabited by a large number of users. At present, another focus of the Internet "online games" also gives the area has tremendous shock, that is, network giant M & 51, Shi Yuzhu has been said to hold 51. Com 40% stake in a 51. Com's largest shareholder, and Have increased holdings to more than 50 percent of the priority control. "According to Sina information technology, network giant, chairman and CEO of external Shi Yuzhu recently said that this year will be putting in a lot of resources to the network of community building and mergers and acquisitions. Because, in his view online games Community-based and community network game of the year since the industry is an important trend. Shi Yuzhu of the merger on the website of the game, how the development of the Enlightenment? »
Web game as a hot spot in today's online games industry has increasingly sought after markets and the players. Web Games (webgame): refers to the need to download the client, can be directly through a web browser (such as IE, FireFox, TT, Opera, etc.), Home games will be able to log in the network on-line interactive games.
At present the domestic online games market impressive page of several games, is 51 wan's "rising empire", "instant noodles three countries" and "God of the world" and other high-quality web games, online games craze has swept Today National, with its simple games page, download the client without the advantages are many players have been especially white-collar class and the student group sought after.
Web games of the fire, but also showed a very clear upward trend. Domestic operators of the web game started more attention and investment. In addition to Baidu and 51 wan, 17173, grand, The9, Jinshan, and other companies are optimistic about the game and have started Web page layout gaming market……
However, the development of web game has not yet reached full maturity stage, how to develop in the future, the web is the trend of the game are what we should explore issues of concern.
+ Web community game will be fast-growing outbreak
Because the characteristics of web games, as players from playing this game to the web page on another game time costs low compared to other games, so a page in the game quickly, "Shouchong" At the same time, but also more easily " Out of favour. " A strong cohesive community website, it is undoubtedly the solution of this problem, "Liang Dan Miao medicine." Web games for the community to bring more customers and revenue, and the community are also able to bring the same page the benefits of the game, the two mutual benefit, which are "marriage" a combination of natural. In that regard, 51 wan company early in the team is aware of the importance of the model, the better the website of the game and the community together and made a "my game space" Players create personal space, received very good Results. At the same time the number of online game series record, 51 wan site is a few months time quickly climbed to 3,000 ALEXA ranking of the site. According to a "Luanwu the Spring and Autumn" the beauty players, playing the game at the same time, often to communities to make friends, explore玩法skills, size of benefit.
Content: PK category has great potential for the development of web games
As the game website at the early stage of development, subject to the restrictions on various factors, PK game relatively scarce. The habits and games like PK of netizens accounted for the vast majority and thus the page on the PK gamers online games category demand relatively strong.
Technology: HTML + Flash
Taking into account the characteristics of web games, and without prejudice to the core concept of the game page under the premise, how can we make the game more extensive web of audio-visual impact, the interactive nature of good and practical Ke Wanxing, to a large extent is needed Technology to solve. The page has not yet specifically for the development of the game for the language now, making full use of existing technology, integration into the web game, to have these characteristics, is the delay of urgency. HTML has a lot of good advantage, but their interaction is natural weakness. Yijuntuqi Flash technology, which the rich interactive features, very much in line with the development of web games. Although the customers may need to install on a PC used to support the Flash browser plug-in (at present many browsers support Flash, and almost all browsers support the Flash plug-in installed), but because the Flash plug-in is very small, but with A web browser's development, more and more all the default Web browser support Flash, so some people worry that using Flash technology runs counter to the original intention of web games, this is no need to worry about.
Web game as a hot spot in today's online games industry has increasingly sought after markets and the players. Web Games (webgame): refers to the need to download the client, can be directly through a web browser (such as IE, FireFox, TT, Opera, etc.), Home games will be able to log in the network on-line interactive games.
At present the domestic online games market impressive page of several games, is 51 wan's "rising empire", "instant noodles three countries" and "God of the world" and other high-quality web games, online games craze has swept Today National, with its simple games page, download the client without the advantages are many players have been especially white-collar class and the student group sought after.
Web games of the fire, but also showed a very clear upward trend. Domestic operators of the web game started more attention and investment. In addition to Baidu and 51 wan, 17173, grand, The9, Jinshan, and other companies are optimistic about the game and have started Web page layout gaming market……
However, the development of web game has not yet reached full maturity stage, how to develop in the future, the web is the trend of the game are what we should explore issues of concern.
+ Web community game will be fast-growing outbreak
Because the characteristics of web games, as players from playing this game to the web page on another game time costs low compared to other games, so a page in the game quickly, "Shouchong" At the same time, but also more easily " Out of favour. " A strong cohesive community website, it is undoubtedly the solution of this problem, "Liang Dan Miao medicine." Web games for the community to bring more customers and revenue, and the community are also able to bring the same page the benefits of the game, the two mutual benefit, which are "marriage" a combination of natural. In that regard, 51 wan company early in the team is aware of the importance of the model, the better the website of the game and the community together and made a "my game space" Players create personal space, received very good Results. At the same time the number of online game series record, 51 wan site is a few months time quickly climbed to 3,000 ALEXA ranking of the site. According to a "Luanwu the Spring and Autumn" the beauty players, playing the game at the same time, often to communities to make friends, explore玩法skills, size of benefit.
Content: PK category has great potential for the development of web games
As the game website at the early stage of development, subject to the restrictions on various factors, PK game relatively scarce. The habits and games like PK of netizens accounted for the vast majority and thus the page on the PK gamers online games category demand relatively strong.
Technology: HTML + Flash
Taking into account the characteristics of web games, and without prejudice to the core concept of the game page under the premise, how can we make the game more extensive web of audio-visual impact, the interactive nature of good and practical Ke Wanxing, to a large extent is needed Technology to solve. The page has not yet specifically for the development of the game for the language now, making full use of existing technology, integration into the web game, to have these characteristics, is the delay of urgency. HTML has a lot of good advantage, but their interaction is natural weakness. Yijuntuqi Flash technology, which the rich interactive features, very much in line with the development of web games. Although the customers may need to install on a PC used to support the Flash browser plug-in (at present many browsers support Flash, and almost all browsers support the Flash plug-in installed), but because the Flash plug-in is very small, but with A web browser's development, more and more all the default Web browser support Flash, so some people worry that using Flash technology runs counter to the original intention of web games, this is no need to worry about.
Sunday, August 17, 2008
Mobile Social Networking Service Embedded In China
Chinese mobile handset company Ramar will embed the GyPSii location and social networking application on the forthcoming range of the company's "amsam" Windows Mobile devices.
This new agreement between GyPSii and Ramar has provisions for revenue sharing between GyPSii and Ramar based on current business models for mobile social networking including advertising, in addition to license revenues from Ramar for pre-bundling of GyPSii on the devices. Neither company has provided details on estimates in the amount of revenue they forecast from this deal.
GyPSii will initially be available on "amsam" devices in both Traditional and Simplified Chinese. Ramar will promote and distribute the GyPSii-enabled phones directly from its own stores, and also via retail partners across China. The deal includes provisions for GyPSii revenue streams from both IPR licenses and mobile Geo-advertising business models.
GyPSii currently interoperates on Symbian, Windows Mobile, and BlackBerry devices, as well as the Apple iPhone, along with browser-based Internet connected devices.
Source:Chinatechnews
Wednesday, August 13, 2008
China Yahoo Launch Yahoo Contacts
August 12 - Yahoo China was recently launched social networking services - Yahoo contacts, the service is currently used to invite a registration mechanism. It is understood that Yahoo China from the United States last year, Yahoo has introduced a social attributes of Yahoo! 360, and the name of Yahoo space operations.
Yahoo China to abandon My Yahoo! Business
Sohu IT found that Yahoo contacts domain name is http://my.cn.yahoo.com, and in foreign countries my.yahoo.com is My Yahoo! Used. It is understood, My Yahoo! IGoogle is similar to the services, users can My Yahoo! Add RSS feeds, weather, constellations and other modules. Yahoo China has been no official Chinese version of My Yahoo!, From the contact to use My Yahoo domain, not Yahoo China launched My Yahoo! Plan.
Yahoo in July this year, the United States formally launched the new My Yahoo!. The biggest new feature is that in addition to the right-hand column of the Yahoo ads, users can better organize their content.
Yahoo invited to contact the current registration system, users need to have registered users can obtain a registration key registration, but Sohu IT users did not find the entrance to the invitation. This one on condition of anonymity, said internal has not yet been opened to outside users in China Yahoo the right to use the invitation.
Yahoo's community-based strategies have been wavering
October 2006, Xie Wen, general manager of Yahoo China and Yahoo said to be done, but working 40 days after the Lightning Xie Wen left. Xie Wen Yahoo community strategies to end in failure.
February 2007, Yahoo China from the United States Yahoo introduced a Yahoo! 360 °, named Yahoo space. Yahoo then will the original album, Friends of geopolitical people to integrate Yahoo services such as space, and in 2007 launched a match demand, music show, Huabao She and other services, but with the Yahoo China early this year of layoffs and restructuring in China Yahoo service life The determination of the strategy, Yahoo has cut some services space, the only blog and photo albums in the operation.
Yahoo contacts in addition to integrating Yahoo Mail, did not integrate other community services, especially Yahoo album. Sohu IT found, click on other users to share images, open the picture is actually the final page, can not comment or tagging, and other operational functions is very weak.
At present, the social networking sites have not yet found a clear profit model. "Yahoo China's reputation and life services to be done after the merger, it is impossible to invest too much in the community, while Yahoo's strategy has been changed, the business does not have enough patience, it is very difficult in the community of its business success." A departure from the Yahoo! The informed source said.
Yahoo China to abandon My Yahoo! Business
Sohu IT found that Yahoo contacts domain name is http://my.cn.yahoo.com, and in foreign countries my.yahoo.com is My Yahoo! Used. It is understood, My Yahoo! IGoogle is similar to the services, users can My Yahoo! Add RSS feeds, weather, constellations and other modules. Yahoo China has been no official Chinese version of My Yahoo!, From the contact to use My Yahoo domain, not Yahoo China launched My Yahoo! Plan.
Yahoo in July this year, the United States formally launched the new My Yahoo!. The biggest new feature is that in addition to the right-hand column of the Yahoo ads, users can better organize their content.
Yahoo invited to contact the current registration system, users need to have registered users can obtain a registration key registration, but Sohu IT users did not find the entrance to the invitation. This one on condition of anonymity, said internal has not yet been opened to outside users in China Yahoo the right to use the invitation.
Yahoo's community-based strategies have been wavering
October 2006, Xie Wen, general manager of Yahoo China and Yahoo said to be done, but working 40 days after the Lightning Xie Wen left. Xie Wen Yahoo community strategies to end in failure.
February 2007, Yahoo China from the United States Yahoo introduced a Yahoo! 360 °, named Yahoo space. Yahoo then will the original album, Friends of geopolitical people to integrate Yahoo services such as space, and in 2007 launched a match demand, music show, Huabao She and other services, but with the Yahoo China early this year of layoffs and restructuring in China Yahoo service life The determination of the strategy, Yahoo has cut some services space, the only blog and photo albums in the operation.
Yahoo contacts in addition to integrating Yahoo Mail, did not integrate other community services, especially Yahoo album. Sohu IT found, click on other users to share images, open the picture is actually the final page, can not comment or tagging, and other operational functions is very weak.
At present, the social networking sites have not yet found a clear profit model. "Yahoo China's reputation and life services to be done after the merger, it is impossible to invest too much in the community, while Yahoo's strategy has been changed, the business does not have enough patience, it is very difficult in the community of its business success." A departure from the Yahoo! The informed source said.
Monday, August 11, 2008
Xiaonei's Plug-in Developer:Every Day May Receive 10 US Dollars
In July, Xiaonei open platform after the network announced by the industry and developers challenged.
Most people think that their network open platform agreement not open, while the developer's lack of respect for the rights and interests. The first agreement will be limited, developers and procedures may not have any business school network conflict, while all the plug-in only limited use in the school network, restricting third-party sites in the school network to promote the possibility. Related agreements also pointed out that through the school network, opening up the application development agreement, all rights to the campus network, if a problem by developers assume responsibility.
Faced with the user's queries and dissatisfaction with their network then began to study amending the agreement, and clearly marked with plug-in application of the rights vested in the development or developers. At the same time school network Open Platform for that in the future, we will also continue in accordance with the views that open platform strategy and policy, and guarantee full respect for the interests of third-party development teams.
Analysts believe that the school would open platform for development is a positive signal, excellent plug-in developers will be given some benefit for the promotion of their role in promoting the development of plug-ins. Taobao open platform also said that through Taobao open platform, developers can use the API, to create new business applications and win the potential profits.
A plug-in developers to Sohu IT revealed that in the development of its plug-in application page has placed three ads, one ad is Google AdSense, the daily income of about 3-5 U.S. dollars. The other two ads to sell their remaining plug-in providers, service providers a plug-in to provide the server and another plug-in to its advertising costs about five U.S. dollars a day in, day total advertising revenue of 10 dollars.
The developer said that the current development of its plug-in has over 130,000 users of, but advertising revenue than income at the site had to do a lot worse. "If schools can help us sell ads, we will be more enthusiasm." The person said.
Most people think that their network open platform agreement not open, while the developer's lack of respect for the rights and interests. The first agreement will be limited, developers and procedures may not have any business school network conflict, while all the plug-in only limited use in the school network, restricting third-party sites in the school network to promote the possibility. Related agreements also pointed out that through the school network, opening up the application development agreement, all rights to the campus network, if a problem by developers assume responsibility.
Faced with the user's queries and dissatisfaction with their network then began to study amending the agreement, and clearly marked with plug-in application of the rights vested in the development or developers. At the same time school network Open Platform for that in the future, we will also continue in accordance with the views that open platform strategy and policy, and guarantee full respect for the interests of third-party development teams.
Analysts believe that the school would open platform for development is a positive signal, excellent plug-in developers will be given some benefit for the promotion of their role in promoting the development of plug-ins. Taobao open platform also said that through Taobao open platform, developers can use the API, to create new business applications and win the potential profits.
A plug-in developers to Sohu IT revealed that in the development of its plug-in application page has placed three ads, one ad is Google AdSense, the daily income of about 3-5 U.S. dollars. The other two ads to sell their remaining plug-in providers, service providers a plug-in to provide the server and another plug-in to its advertising costs about five U.S. dollars a day in, day total advertising revenue of 10 dollars.
The developer said that the current development of its plug-in has over 130,000 users of, but advertising revenue than income at the site had to do a lot worse. "If schools can help us sell ads, we will be more enthusiasm." The person said.
Buy and Sell Your Friends as Pets
As long as you have enough "cash", you can buy friends as a "pet" from a childhood name, disruption to, appease one, this is the recent Hainei (www.hainei.com), Xiaonei (www. xiaonei.com) network, and so happy and in particular on the site of a fire games: the sale of friends. Many netizens said that participation in the game, just feel that the games themselves are fun, but also the hearts of the pool can vent to the anger of the play, and others have not thought about slavery.
Play: "Friends sale" very crazy
It is understood that Hainei network and their network is the real-name system, require users to provide accurate and truthful and valid personal information. Thus, in such site, accessible to the friend's name, age, gender, graduate schools and work units, and other information.
By installing the "Friends trading" games, users will be able to participate in the sale, everyone has a "value" and "cash." In the school network, when you become a friend of the "pet" In the future, you can, "he disruption", for instance, "he treated the pain Chen Shui-bian," "hungry he is not a day to eat," so that he "youths to dig Coal "wage, you can also earn" cash "; feeling good, can also" pacify him, "and his" dinner "," Sister Lotus concert to see "…… you do not want him, they" abandon He "or" discount handling of the "big sale bar. But do not forget you can buy friends when the "pet", you may also be buying a "pet."
Play: "Friends sale" very crazy
It is understood that Hainei network and their network is the real-name system, require users to provide accurate and truthful and valid personal information. Thus, in such site, accessible to the friend's name, age, gender, graduate schools and work units, and other information.
By installing the "Friends trading" games, users will be able to participate in the sale, everyone has a "value" and "cash." In the school network, when you become a friend of the "pet" In the future, you can, "he disruption", for instance, "he treated the pain Chen Shui-bian," "hungry he is not a day to eat," so that he "youths to dig Coal "wage, you can also earn" cash "; feeling good, can also" pacify him, "and his" dinner "," Sister Lotus concert to see "…… you do not want him, they" abandon He "or" discount handling of the "big sale bar. But do not forget you can buy friends when the "pet", you may also be buying a "pet."
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